With the analytics settings, you have the ability to connect to several analytics tools. In this manual we will go through the different parts within the analytics settings.

With the general settings you can choose which data you send to the thank you pages. This is important if you want to make a link with another system. Consider, for example, a link between Plug&Pay and Google Analytics to measure sales. Read more about this in our manual Measuring sales using Google Tag Manager and Analytics.

It is also possible to connect to your Google Analytics or your Google Tag Manager account. You will need a GTM code to connect to your Google Tag Manager account.

To connect to your Google Analytics account, use either the UA or your G-code (depending on the version you have for Google Analytics). If you want to measure conversion, you also need to include e-commerce data.

You can also link to your Facebook pixel and your conversion API in the analytics settings. Read more about this in the manual Using the Facebook conversions API.